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PUBLIC LOOK BECOMES QUARTERLY
PUBLIC LOOK BECOMES QUARTERLY
On the 10th last April, Public launched Public Look, its first fashion/beauty edition, in order to strengthen its role of trend advisor and fashion/beauty coach which it has occupied since its launch in 2003.
Strengthened by its 126 000 copies sold since it was put on sale beginning of April, Lagardère Active has decided to transform the Public Look spin-off to a quarterly magazine.
The magazine will be run off to 185 000 copies.
Public Look will now come out on 3 dates a year:
The 2nd issue will come out August 21st (autumn-winter fashion)
The 3rd issue will come out 13th November (end of year celebrations fashion)
The spin-off will be supported by an important multi-media promotional operation (press, TV, radio, display). It will also be sold coupled with Public.
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