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Presentation
Air France is offering more inflight services with Air France Channel.
Long-haul trips ( more than 5400 per month) will be equipped with VOD (Video On Demand), offering its passengers more than 385 hours of programs (vs. 42h in 2007!).
The passengers will be able to watch 85 of the most recent film releases, cult series and a richer news offer with sporting and cultural programs.
They will also be able to listen to more than 23 music channels and 200 CDs!
This new offer goes along with a reconsidered advertising environment: The exclusive presence is emphasised through unique spots based at the most strategic places.
KEY FACTS
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1 279 215
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Men/Women Readers
Male 60%
Socio-Demographic Profile
< 34 y.o 27%
35 - 54 y.o 49%
> 55 y.o 23%
AB Social Class :62%
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